The Entrepreneurial Coder Podcast is an interview show where I talk to programmers, developers, and coders of all types who have gone into business for themselves. I find out the secrets to their success so you can make the move into an entrepreneurial pursuit yourself.
#45 - Gonto - Billion Dollar Marketing Practices
Gonto talks about his journey leading marketing at Auth0 up until its acquisition to Okta for $6.5b. He's now the co-founder of a sweat-equity advisory, Hypergrowth Partners. Gonto talks about how bootstrappers and indie devs can apply the marketing practices of large companies, where to focus sales and marketing effort, and how to increase your chances of being more successful in your company.
#44 - Monica Lent - How to Build a Blog with Great SEO
Monica talks about her journey building Affilimate, a SaaS product that provides a unified dashboard and content analytics for affiliates. She also talks about her other products including Blogging for Devs, an email course and newsletter that teaches developers how to be effective with their blogs.